What's new on the market? - Impact Tuinbouw en Uitgangsma...

What this episode covers

De markt voor groente en fruit is volop in beweging. Kan de sector tegelijk betaalbaar, gezond én toekomstbestendig zijn?De consument verandert. Van fysieke winkel naar online, van kiloknaller naar bewuste keuze, van gemak naar persoonlijk advies. Hoe ontwikkelt de vraag zich en kan technologie helpen om mensen meer groente en fruit te laten eten?Aan de aanbodkant van de groente en fruitsector loopt de druk op. Als we volgens het Planetary Health Diet gaan eten, stijgt de vraag fors. Kan de productie dat bijbenen, en welke rol speelt Nederland in die internationale keten?En dan de mythe: Nederland produceert vooral voor de export, dus van schaarste kan geen sprake zijn. We telen meer dan genoeg en wat overblijft gaat de grens over.Te gast:Dirk Mulder, Sector specialist Handel & Retail bij INGLaurens Sloot, directeur van de EFMI Business School en levensmiddeleneconoomCindy van Rijswick, Sector specialist bij Rabobank Research Food & Agribusiness Jan Doldersum, Manager Chain & Retail bij Rijk ZwaanHarrij Schmeitz, Programmamanager IMPACT Tuinbouw & UitgangsmaterialenPresentatie: Glenn van der BurgMeer informatie: https://impacttu.nl/

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This episode was published on March 11, 2026.

What is this episode about?

De markt voor groente en fruit is volop in beweging. Kan de sector tegelijk betaalbaar, gezond én toekomstbestendig zijn?De consument verandert. Van fysieke winkel naar online, van kiloknaller naar bewuste keuze, van gemak naar persoonlijk advies....

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