What's Your Brand's Belief In Fitness? episode artwork

EPISODE · Jul 23, 2020 · 14 MIN

What's Your Brand's Belief In Fitness?

from WTF Gym Talk · host Stuart Brauer

So for everyone in the CrossFit realm, you fell in love with the belief in fitness that GG created. Perfect. You found a match. You affiliated. The rest is history. For those of you who went down the de-affiliating/rebranding route - my question to you is this.. What is your belief in fitness? If your belief in fitness is an exact replica of your previous model, that's fine...as long as your 'rebrand' was meant to simply change the naming convention away from CrossFit. But for those who wanted to create something their own...you need to develop your own belief in fitness. Look at Functional Bodybuilding by Marcus Filly Or Level Method... They all created their own belief in fitness and people have flocked to their charter. When I rebranded to Urban MVMNT we created a new belief in fitness and one that we genuinely believe in. So find your new belief in fitness if you're going to create something new and actually fucking believe in it.

So for everyone in the CrossFit realm, you fell in love with the belief in fitness that GG created. Perfect. You found a match. You affiliated. The rest is history. For those of you who went down the de-affiliating/rebranding route - my question to you is this.. What is your belief in fitness? If your belief in fitness is an exact replica of your previous model, that's fine...as long as your 'rebrand' was meant to simply change the naming convention away from CrossFit. But for those who wanted to create something their own...you need to develop your own belief in fitness. Look at Functional Bodybuilding by Marcus Filly Or Level Method... They all created their own belief in fitness and people have flocked to their charter. When I rebranded to Urban MVMNT we created a new belief in fitness and one that we genuinely believe in. So find your new belief in fitness if you're going to create something new and actually fucking believe in it.

NOW PLAYING

What's Your Brand's Belief In Fitness?

0:00 14:25

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

No similar episodes found.

Frequently Asked Questions

How long is this episode of WTF Gym Talk?

This episode is 14 minutes long.

When was this WTF Gym Talk episode published?

This episode was published on July 23, 2020.

What is this episode about?

So for everyone in the CrossFit realm, you fell in love with the belief in fitness that GG created. Perfect. You found a match. You affiliated. The rest is history. For those of you who went down the de-affiliating/rebranding route - my question to...

Can I download this WTF Gym Talk episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.
URL copied to clipboard!