EPISODE · May 14, 2026 · 44 MIN
WhatsApp Business 101: Catalogs, Bios, and the Art of the Personal Message
from Sales For The Nigerian Business Person: The Sales and Marketing Blueprint · host Tavershima Ayede
Today, were diving into a real-life case study with a listener named Idara, who is building a perfume business. We had a great chat on WhatsApp about how to stop waiting for a "savior" or an expensive consultant and start using the tools already in your pocket. If you've been ignoring that colorful floating icon in your WhatsApp, youre missing out on Meta AI (or the Business Assistant).We look at how Idara used it to brainstorm professional branding and a better WhatsApp status strategy. The biggest takeaway? If you're serious about sales, you must download WhatsApp Business. Treat your profile like a digital store front, set up that catalog, fix your bio, and stop the "lazy" broadcasts.Stop making excuses about money and start using these free tools today.
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WhatsApp Business 101: Catalogs, Bios, and the Art of the Personal Message
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