When Knowledge Becomes a Commodity: Hospitality in the Age of AI (with Veronique van der Roer)

As AI makes knowledge instantly available, what becomes the real value of hospitality professionals? In this episode, Dr. Alessandro Inversini speaks with Veronique Van der Roer about agentic AI systems, ethics, and governance in hospitality. The conversation explores why human judgment must remain in the loop, how education needs to evolve, and where innovation should draw its boundaries in an AI‑driven world.In Season 4, we turn our attention to the future of tourism and hospitality. Through conversations with forward‑thinking leaders, researchers, and innovators, the season explores how the industry can evolve to stay resilient, relevant, and meaningful in the face of profound economic, technological, and societal change.In the Resilient Tourism Podcast Series, we talk with international travel and tourism experts about digital transformation and datafication. Our goal is to inspire you to take action and be part of the movement! 🎯This podcast is part of the Swiss Resilient Tourism Flagship Project - an initiative funded by Innosuisse to support the datafication of the travel sector in Switzerland to create resilient digitally supported services, business processes and business models. This improved data intelligence strategy will strengthen the competitiveness, resilience and sustainability of the tourism ecosystem in Switzerland.Learn more about the project at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.resilienttourism.ch⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. This content is produced by the ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠EHL Hospitality Business School ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠with the support of ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Innosuisse.