When Pricing Gets Fairer, It Becomes More Complex

Send us Fan MailWe break down why the traditional 5% to 7% commission model leaves both buyers and sellers feeling squeezed and confused about what they are paying for. We also explain how lawsuits, Florida agency rules, and new transparent service models change what you should demand before you sign anything. • why baked-in commissions can inflate home prices and reduce seller equity • how consumer frustration helped trigger major lawsuits and industry-wide change • what Florida “transaction representation” means and why it can feel exposing • how single agency creates clearer client advocacy for sellers • why limited services and upfront fee talk can lower costs for buyers • what questions to ask so you know who is representing you Think critically about your assets. Demand to know exactly who is advocating for you, and never, ever settle for paying inflated fees simply because that's how it's always been done. Slice of Florida Realty JingleSteve Martin Smith is a Licensed Florida Real Estate Broker and the owner of Slice of Florida Realty in Sarasota County Florida.