When That Podcast Invite is a SCAM! [E067]

Thank You To Our Partners The Institute, AutoFlow, Shop Dog Marketing, In-Bound, ExpressWatch Full Video EpisodeIn our Episode Today:We need to talk about those pesky scam emails inviting you to be a guest on an obscure podcast!I sometimes think scams are SUPER obvious and no one could fall for them… but then some of my associates started asking me for advice about replying to some of those invites and I realized… we need to talk about this.For legitimate podcasters, this has rendered cold outreach to potential guests that I do NOT know - VERY challenging.  It has become very necessary to have an introduction through a trusted network.In this episode I will lay out the anatomy of the scams, how they work, and how they find you.This is a timely topic, as it relates to what I call “Information Resillience” in this coming age of AI impersonation and a breakdown of trust that will hamper communication in the future.I hope you find this insightful - and if you have been target of a scam - please don’t be embarrassed - your story will help others!Sincerely,Craig O’NeillAnatomy of a Scam Email:  (This is a REAL transcript from an email I received and follows a similar format that I have seen in others.)Hey Craig, I'm pretty sure you are busy and wanted to make sure this did not get buried!All the best,Edris AhmadiEvolvion AIOn Wed, August 27, 2025 5:34 PM, edris ahmadi <[email protected]> wrote:Hi Craig,My colleague Derek came across your profile while looking for leaders in the automotive industry.We’re launching a new podcast series highlighting forward-thinking figures, and we’d love to feature you in an upcoming episode.We’ll dive into your background, the challenges you’ve overcome, and how you’ve carved out your place in the automotive space.Your perspective would add real value to the conversation.Would you be open to a brief call to discuss?Best regards,Edris AhmadiCEOEvolvion Ai------- Forwarded Message -------From: Derek ValkovicSent: Jul 16, 2025, 2:15 PMTo: Edris AhmadiSubject: Reach out to Craig – podcastEdris, I was searching for possible guests for the podcast and came across Craig from Autoflow. This looks like someone who'd add real value. Definitely worth reaching out!Thank You To Our Partners The Institute, AutoFlow, AutoLeap, Shop Dog Marketing, In-Bound, Express:The Institute at WeAreTheInstitute.com.  "Stop stressing over your business, you deserve a good night's sleep. The Institute’s coaching helps you achieve success and financial peace.AutoFlow at AutoFlow.com. Your partner in technology, Autoflow consolidates your client interactions - before, during and after the visit to a single thread. Learn more at Autoflow.comShop Dog Marketing at Shop Dog Marketing.com. "Want to see your auto repair shop thrive? Let Shop Dog Marketing be your guide. Our customer-first approach, combined with AI-driven creative content, ensures top rankings. In-Bound at CallInBound.com. Cover your communication needs and revolutionize your auto repair business with AI-driven call analytics from InBound. Express by Facepay myexpress.io. Keep your existing merchant processor and software at your service counter. Express is integrated into your workflow to make the experience better. Contact InformationEmail Craig O'Neill: [email protected] Our Virtual Toastmasters Club: https://remarkableresults.biz/toastmastersThe Aftermarket Radio Network: https://aftermarketradionetwork.com/Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life. https://mattfanslow.captivate.fm/Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/