When To Leave Focus Groups To The Professionals (Episode 031 - The Marketing Gateway Podcast)

Have you ever wondered how emotions shape group discussions?Today we are diving into the unpredictable world of focus groups and how a professional moderator can guide the conversation!Don't underestimate the power of skilled moderation, it's the key to unlocking genuine insights!----------------------------------------The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes: https://www.themarketinggateway.comCopyright 2025, The Research & Planning Group, Inc.