White Paper Series - Unlocking the Value of Earned Media

Join us this week and jump into the latest White Paper!Host, Kathrine Nero chats with the CEO of Game Day Communications, Jackie Reau. Reau is our expert contributor on Sports ETA's most recent White Paper on unlocking the value of earned media. Learn about the benefits of earned media, why it's important to your organization, its role in destination and event branding, and much more. Check out the report here: https://issuu.com/sportscommissions/docs/earned_media_wp_rnd_2

Episode metadata supplied by the publisher feed · Published Jan 18, 2025

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White Paper Series - Unlocking the Value of Earned Media

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