Who What Wear with Hillary Kerr: Talking to Paige Adams-Geller of Paige and Celebrating 20 Years of the Perfect Fit

Twenty years ago, Paige Adams-Geller saw the need for a female voice in the male-dominated American denim industry—someone who deeply understood the female form and could help other women find their perfect fit. As a successful fit model for the top premium denim companies of the time, she knew she was the woman for the job, and Paige was born. Today, Hillary sits down with the founder to talk about the brand's history and many expansions into menswear, outerwear, shoes, accessories, and beyond. They also dive into why denim sizing is such a tricky science, what goes into developing new fabrics, and which Paige jeans are so comfortable you could sleep in them three nights in a row, something Adams-Geller tested herself.