Why 90% of New College Sports Revenue is Planned for Male Athletes

On the 54th anniversary of Title IX, Abby Wambach, Julie Foudy, and Billie Jean King look ahead at the future of women’s sports in a rapidly changing college athletics landscape. Joined by Women’s Sports Foundation President Swin Cash and CEO Danette Leighton, the hosts break down NIL, revenue sharing, the NCAA settlement, collectives, and the growing concern that women’s sports and Olympic programs could be left behind as new money floods the system. Together, they unpack why Title IX still matters as much today as it did in 1972, what’s at stake for girls and women at every level of sport, and how intentional investment, transparency, and advocacy can protect the next generation of athletes and leaders.   Follow @welcometothepartyshow on: YouTube — ⁠@welcometothepartyshow⁠ Instagram — ⁠@welcometothepartyshow⁠ TikTok — ⁠@welcometothepartyshow⁠ Email — [email protected] Substack - https://welcometothepartyshow.substack.com Merch - https://welcometotheparty.voila.store    Keep the Party Going: Women’s Sports Foundation: https://www.womenssportsfoundation.org/ Play to Lead Study: https://www.womenssportsfoundation.org/articles_and_report/play-to-lead/?_gl=1*1eia117*_gcl_au*MjEwNDczOTczMy4xNzgyMTYzMTIw Title IX Resources Department of Education: https://www.ed.gov/laws-and-policy/civil-rights-laws/title-ix-and-sex-discrimination?utm_source=chatgpt.com   Thank you to our sponsors: -Ally’s got you covered. Ally Bank, Member FDIC -Learn more at Levi.com -Find a host or co-host at https://www.airbnb.com/host/homes -Goodles is available nationwide at Target and Walmart, plus many other major grocery stores and retailers -Learn more about All Free Clear at https://www.all-laundry.com/ -Use code "podcast" to get a year of Shipt for only $49 -Use code Welcome to the Party at https://www.omahasteaks.com/ -Head to https://www.quince.com/Welcometotheparty for free shipping and 365-day returns.