Why Amazon PPC Bulk Files Are More Powerful Than Ever (And How to Get Started)

Hey! I just recorded a killer episode with Anton from SellWave Agency all about Amazon PPC bulk files. I know spreadsheets sound boring, but paired with AI, they are a total superpower right now.Amazon’s official guide will just overwhelm you, so we break down the actual right way to get started without losing your mind.Plus, here's the best part I’ve got for you: a free Bulk File Starter Kit! It’s a custom template that tells you exactly what to type into every single cell to easily build your first Auto and Manual campaigns from scratch.We’ll see you in The PPC Den!🦡 Highlights ​​ 00:00 - Intro 01:38 - Why bulk files still rule02:40 - Ignoring Amazon's official guide 07:50 - Campaign structure & naming 13:00 - Bulk sheets 101 18:09 - Auto campaign starter kit 28:33 - Manual campaign setup 30:05 - Saving time with SOPs 36:50 - Quality control 38:21 - Outro 🦡 Resources & LinksWant to follow along? Grab the free starter kit we talked about right here.🦡 GET AD BADGER ➡️ Find Michael Erickson Facchin — Ad Badger’s CEO and soul, PPC whisperer, and your go-to guide through the wild world of Amazon advertisingOur guest today is Anton Kimfors, CEO at SellWave How to Audit Amazon PPC Campaigns Using Bulk Files and Pivot TablesWhy and How to Use New Bulk Sheet Features in Amazon Ads3 Bulk File Myths, Debunked3 Reasons You’re Still Not Using Bulk Sheets and What to Do About It📚 Unlock our FREE comprehensive Amazon Marketing PlaybookSubscribe to our newsletterTransform your workflow with our comprehensive Amazon Advertising checklistReview all our show notes-Host and Executive Producer: Michael Erickson FacchinGuest Co-Host: Anton KimforsSenior Producer: Nancy Lili GonzalezPodcast Coordinator & Graphic Designer: Sofiia PodashVideo and Audio Editor: Pedro Moreno