Why AOV means nothing, and what to do about it- Nathan Perdriau from Blue Sense Digital

Ryan Martin, host of eCommerce Australia and Founder of Remarkable Digital, an eCommerce SEO agency based in Melbourne, interviews Nathan Perdriau, Co-Founder of Blue Sense Digital, a paid performance agency based in Melbourne. Listen in as we talk to Nathan Perdriau, co-founder of Blue Sense Digital, about the critical importance of technical marketing skills and maintaining e-commerce hygiene. Nathan shares his expertise on understanding customer behaviour and the resilience...