Why Being The First to Call Your Leads Beats EVERYTHING Else | STW episode artwork

EPISODE · Aug 20, 2026 · 3 MIN

Why Being The First to Call Your Leads Beats EVERYTHING Else | STW

from Success School

You get a lead. You wait an hour to call them back. And by then, they've already booked with someone else. That's not a leads problem. That's a speed problem. Today we're breaking down the one tactic that could literally triple your business overnight, and it's got nothing to do with better ads, better offers, or better sales scripts. It's about being the first person to call your leads. And if you're not doing this, you're leaving money on the table every single day. We're talking about why 78% of people buy from the first person to respond, the Harvard study that showed you have a 391% increased chance of converting a lead if you call them within five minutes, and the exact story of how Steph hired a couch cleaner based purely on who got back to her first. We also get into the service business owner who hired someone for $50K a year just to sit there and call leads immediately (and why it was worth every dollar), how to set up automated bounce backs and speed to lead systems in your CRM, and why your leads are never in as much pain as the moment they book the consult. If you're a service business owner and you're not calling your leads within five minutes, this episode is for you. If you're a service business owner and you're tired of relying on referrals to keep your calendar full, go to https://startsuccessschool.com/ and book a free Scale Session with our team. We'll look at your business, show you exactly where the gaps are, and map out what a fully booked pipeline looks like for you specifically. No fluff, no pitch fest. Just a real conversation about what's actually holding you back. We'd love to help you build something that actually works. And if you got value from today's S*it that works!, make sure you hit follow wherever you're listening. It means the world to us and it helps more service business owners find the show. You can also follow Tim and Steph over on Instagram at @timfrey__ (https://www.instagram.com/timfrey__/) and @stephgorton__ (https://www.instagram.com/stephgorton__/) for more content every week. See you next Thursday for S*it that works!

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Why Being The First to Call Your Leads Beats EVERYTHING Else | STW

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