EPISODE · Jun 18, 2025 · 43 MIN
Why Big Companies Can't Compete With Focused Startups w/ Vasilis Stoidis - Part Two
from Founders Unplugged · host Greg McCallum
Sponsored by FounderCatalystIf you're raising capital in the UK, don't do it without them.🎯 Get 5% off their services → https://2ly.link/1zDIJIn Part Two of this conversation, Greg McCallum and Vasilis Stoidis, founder of 7L International, go beyond business tactics to explore the philosophy and responsibility of entrepreneurship.From reframing legacy as responsibility to unpacking how startups should approach market targeting and feedback, this is a thoughtful and practical guide to building a business that matters—without losing your edge.🎧 In this conversation:The balance between self-care and societal contributionWhy focusing on value always beats chasing vanityThe pitfalls of vague messaging and spray-and-pray marketingHow to use early sales conversations to define your ICPWhy specificity is the growth hack no one talks aboutThe symbiotic relationship between sales, marketing, and productHow to create honest messaging without being off-puttingIf you're navigating the messy middle of startup building, this one will help you reset and refocus.🔗 Follow Vasilis StoidisLinkedIn → https://www.linkedin.com/in/stoidis/🌐 Learn more about 7L International → https://7linternational.com/💬 Book a free 1-hour advisory session with host Greg McCallum:https://meetings-eu1.hubspot.com/meetings/gmccallum?uuid=c8f5cecd-0222-4c6e-92d1-ea9f224a60fd
What this episode covers
Sponsored by FounderCatalystIf you're raising capital in the UK, don't do it without them.🎯 Get 5% off their services → https://2ly.link/1zDIJIn Part Two of this conversation, Greg McCallum and Vasilis Stoidis, founder of 7L International, go beyond business tactics to explore the philosophy and responsibility of entrepreneurship.From reframing legacy as responsibility to unpacking how startups should approach market targeting and feedback, this is a thoughtful and practical guide to building a business that matters—without losing your edge.🎧 In this conversation:The balance between self-care and societal contributionWhy focusing on value always beats chasing vanityThe pitfalls of vague messaging and spray-and-pray marketingHow to use early sales conversations to define your ICPWhy specificity is the growth hack no one talks aboutThe symbiotic relationship between sales, marketing, and productHow to create honest messaging without being off-puttingIf you're navigating the messy middle of startup building, this one will help you reset and refocus.🔗 Follow Vasilis StoidisLinkedIn → https://www.linkedin.com/in/stoidis/🌐 Learn more about 7L International → https://7linternational.com/💬 Book a free 1-hour advisory session with host Greg McCallum:https://meetings-eu1.hubspot.com/meetings/gmccallum?uuid=c8f5cecd-0222-4c6e-92d1-ea9f224a60fd
NOW PLAYING
Why Big Companies Can't Compete With Focused Startups w/ Vasilis Stoidis - Part Two
No transcript for this episode yet
Similar Episodes
Mar 30, 2026 ·15m
Feb 17, 2026 ·56m
Feb 10, 2026 ·50m
Feb 3, 2026 ·47m