Why Channel 4 is on the move

from The Media Show Hosted by BBC Radio 4

Channel 4 has announced that it will open a new headquarters in Leeds. Alex Mahon, Channel 4 CEO, discusses this and her wider strategy. Also in the show, Keith Weed, Chief Marketing and Communications Officer of Unilever, one of the world's biggest advertisers. Presenter: Amol Rajan Producer: Richard Hooper

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Why Channel 4 is on the move

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How long is this episode of The Media Show?

This episode is 28 minutes long.

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This episode was published on November 7, 2018.

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