Why Curiosity Is the Ultimate Competitive Advantage | The Covert Code | EP 114 episode artwork

EPISODE · May 22, 2026 · 47 MIN

Why Curiosity Is the Ultimate Competitive Advantage | The Covert Code | EP 114

from The Covert Code

🎙️ This week on The Covert Code Podcast, the topic is: How Curiosity Is the Secret Sauce to Success My special guest is Rodney Adkins — former Senior Vice President at IBM, chairman of Avnet, engineer, philanthropist, and author of the Forbes bestselling book *Curiosity Redefines the Limits*. After spending 33 years helping shape some of the world’s most important technology innovations at IBM, Rodney joins Anna Covert to discuss curiosity, leadership, lifelong learning, artificial intelligence, innovation, and how humans can thrive during one of the fastest technological shifts in history. This conversation dives deep into the future of AI, critical thinking, trust, creativity, career transformation, and why curiosity may be the single greatest competitive advantage in the modern world. 🔍 WHAT YOU’LL LEARN: • Why curiosity fuels innovation and leadership • The “Curiosity Advantage” and how to develop it • How AI is changing the future of work • Why lifelong learning matters more than ever • Rodney’s perspective on responsible AI • The dangers of losing critical thinking skills • How AI can become a powerful creative partner • Why emotional intelligence still matters • How to future-proof your career in the age of AI • Why asking better questions is the real superpower 📖 GET THE BOOK: The Covert Code – Mastering the Art of Digital Marketing Amazon: https://rb.gy/wrht8 Barnes & Noble: https://rb.gy/vwev0a Target: https://rb.gy/jhpxri ✨ CONNECT WITH RODNEY ADKINS LinkedIn: https://www.linkedin.com/in/rodneyadkins/ 🎧 LISTEN ON ALL PLATFORMS: Spotify: https://open.spotify.com/show/0UcnL4g4J2DckqMpZg4DdB?si=NKAFJcRMSdOJlP5iebBxoA&nd=1&dlsi=50d6d5c5753a499b Apple Podcasts: https://podcasts.apple.com/us/podcast/the-covert-code/id1733326615 Amazon Music: https://music.amazon.com/podcasts/d15bb709-a4df-43bb-9284-9e479c8574a7/the-covert-code iHeart Radio: https://www.iheart.com/podcast/269-the-covert-code-269144900/ YouTube Music: https://music.youtube.com/channel/UCSU2Anqu1_yzb_D6IFd7i_Q 🌐 FOLLOW THE COVERT CODE: Website: https://thecovertcode.com/ Instagram: https://www.instagram.com/covertcodeofficial Facebook: https://www.facebook.com/thecovertcode LinkedIn: https://www.linkedin.com/company/covert-code-official/ 📚 ABOUT HOST ANNA COVERT: Anna Covert is the host of The Covert Code Podcast and author of *The Covert Code – Mastering the Art of Digital Marketing* and *The Solar Coaster*. With over two decades of experience in digital marketing and business strategy, Anna has worked with top-tier companies like Microsoft, Apple, and IBM, and leads Covert Communication, Hawaii's largest digital agency. ANNA'S WEBSITES: The Covert Code: https://thecovertcode.com/ Anna Covert: https://annacovert.com/ Covert Communication: https://covertcommunication.com/ Reactium: https://reactium.io/ ⚠️ Affiliate Disclosure: Some links included may be affiliate links, which means we may earn a commission if you choose to make a purchase through them at no additional cost to you.

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Why Curiosity Is the Ultimate Competitive Advantage | The Covert Code | EP 114

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