Why Fifth Third Bank expanded when others pulled back

What this episode covers

What happens when a bank decides to invest in mortgage while much of the industry is pulling back? On this episode of Power House, Zeb Lowe sits down with James Sias, Head of Mortgage Lending and Indirect Dealer Services at Fifth Third Bank, to discuss leadership, growth and the long-term future of mortgage lending. The discussion also tackles the broader forces shaping mortgage today—from Basel III capital requirements and regulatory policy to the role customer relationships play in a large banking environment. Throughout the conversation, Sias argues that sustainable growth comes from staying focused on the customer, investing through market cycles and creating an environment where loan officers can succeed. Related to the episode: ⁠Zeb Lowe’s LinkedIn⁠ James Sias' LinkedIn Fifth Third Bank Want more from Zeb? Don’t forget to subscribe to LendingLife. The Power House podcast brings the biggest names in housing to answer hard-hitting questions about industry trends, operational and growth strategy, and leadership. Join HousingWire’s Zeb Lowe every Thursday morning for candid conversations with industry leaders to learn how they’re differentiating themselves from the competition. Hosted and produced by the HousingWire Content Studio.

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How long is this episode of Power House?

This episode is 36 minutes long.

When was this Power House episode published?

This episode was published on June 25, 2026.

What is this episode about?

What happens when a bank decides to invest in mortgage while much of the industry is pulling back? On this episode of Power House, Zeb Lowe sits down with James Sias, Head of Mortgage Lending and Indirect Dealer Services at Fifth Third Bank, to...

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