Why Football Clubs Attract Talent Better Than Most Businesses with Zoe Shackleton  episode artwork

EPISODE · Jan 21, 2026 · 27 MIN

Why Football Clubs Attract Talent Better Than Most Businesses with Zoe Shackleton

from The Marketing Rules Podcast · host ThinkinCircles Ltd

In this episode James is joined by Zoe Shackleton, Head of HR and Equality, Diversity and Inclusion at Huddersfield Town Football Club. Zoe sits on the other side of the table to most of TMRP listeners, she’s the end client recruiters are trying to win over. They talk candidly about talent attraction in football, what genuinely inclusive hiring looks like in practice, and how strong culture and smart use of technology drive retention in high-pressure environments.#MarketingRules#TheVoiceOfRecruitmentMarketing⁠To connect with Zoe:⁠https://www.linkedin.com/in/zoe-shackleton-fcipd-38167418/Learn more about James and ThinkinCircles:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://thinkincircles.com/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.themarketingrules.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠

In this episode James is joined by Zoe Shackleton, Head of HR and Equality, Diversity and Inclusion at Huddersfield Town Football Club. Zoe sits on the other side of the table to most of TMRP listeners, she’s the end client recruiters are trying to win over. They talk candidly about talent attraction in football, what genuinely inclusive hiring looks like in practice, and how strong culture and smart use of technology drive retention in high-pressure environments.#MarketingRules#TheVoiceOfRecruitmentMarketing⁠To connect with Zoe:⁠https://www.linkedin.com/in/zoe-shackleton-fcipd-38167418/Learn more about James and ThinkinCircles:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://thinkincircles.com/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.themarketingrules.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠

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Why Football Clubs Attract Talent Better Than Most Businesses with Zoe Shackleton

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This episode was published on January 21, 2026.

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In this episode James is joined by Zoe Shackleton, Head of HR and Equality, Diversity and Inclusion at Huddersfield Town Football Club. Zoe sits on the other side of the table to most of TMRP listeners, she’s the end client recruiters are trying to...

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