Why Is It So Hard to Stop Buying Stuff? Fighting Consumerism Together!

Ever open your phone and somehow end up with three things in your cart you definitely didn't need? Same.This week on Matcha Morning Club, we're getting into why resisting consumerism feels genuinely harder in 2026 than it ever has before — and why that's not a personal failing. We're talking algorhytm-powered ads that know you too well, the quiet chaos of subscription creep, "treating yourself" as a coping mechanism, TikTok hauls, influencer culture, and the very real tension between wanting nice things and not wanting to destroy the planet buying them.We also share our most embarrassing impulse purchases (no judgment, we've all been there), the strategies that have actually helped us slow down, and why sometimes the most satisfying thing is genuinely just... not buying the thing.Whether you're trying to save money, consume less, or just figure out why your algorithm feels like it's inside your brain — this one's for you.This week's question: What's the silliest thing you bought recently?Support the showFOLLOW US HEREInstagram: https://www.instagram.com/matchamorningclubTikTok: https://www.tiktok.com/@matchamorningclubYouTube: https://www.youtube.com/@matchamorningclub