EPISODE · Feb 19, 2025 · 34 MIN
Why Most Companies Fail at Sustainability Goals in 2025
from From Startup to Wunderbrand · host lee stewart, nicholas kuhne
Lee and Nicholas dive deep into sustainability in business, exploring the difference between ESG and sustainability, how startups can integrate sustainable practices from day one, and why financial institutions are prioritizing green funding. Learn how to avoid SDG washing, leverage sustainability as a competitive advantage, and prepare for the growing demands of ESG reporting.🔹 Timestamps:00:00 – Introduction: Sustainability vs. ESG02:00 – What does sustainability really mean for business?04:00 – ESG and why finance is driving it07:00 – Startups: How to embed sustainability from day one10:00 – The rise of sustainability regulations and investor demands12:30 – Challenges for small businesses & opportunities in green markets15:00 – The impact of sustainability on business success20:00 – A simple 3C framework to implement sustainability25:00 – Data, ESG software, and supply chain transparency29:00 – Making sustainability a core part of company culture33:00 – How to get Lee’s book + special giveaway💡 Want to build sustainability into your business?Check out Lee Stewart’s book, How to Build Sustainability into Your Business Strategy, available on Amazon. Visit LeeStewart.com.au for resources, templates, and sustainability tools.🎁 Win a Signed Copy!The best comment on X will win a signed copy of Lee’s book!🌱 Don’t miss this episode if you want to future-proof your business! Connect with me on:All my linksBecome a guestSign up for RiversideGet Descript #DigitalMarketing #Branding #PersonalBranding #MarketingInsights #SocialMediaStrategy Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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What this episode covers
We welcome Lee Stewart, a sustainability expert with over 20 years of global experience. Lee has spearheaded major sustainability initiatives at Fujitsu and Fonterra, and is the author of How to Build Sustainability into Your Business Strategy. As a climate reality speaker trained by Al Gore, he has delivered over 200 talks on sustainability and climate change.
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Why Most Companies Fail at Sustainability Goals in 2025
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