EPISODE · Feb 2, 2026 · 32 MIN
How Lawyers Use LinkedIn to Get More Clients
from Be-Picked · host Andrew Colsky
Free for attorneys: the first chapter of Left of Trust, on why excellent lawyers get overlooked and what to do about it. Get it here: https://www.leftoftrust.comIf you're an attorney or law firm looking to attract more clients, strengthen your professional credibility, and grow your practice through LinkedIn, this episode delivers practical guidance you can use right away. Amy Puls, a family nurse practitioner and LinkedIn strategist, shares how professionals can use the platform to build trust, stand out online, and create meaningful connections that lead to referrals and new business.What You’ll Learn:• How to create a profile that instantly communicates authority and professionalism• Why a strong photo, banner, and headline matter for attorneys and law firms• How to identify the right audience for your legal practice and speak to their needs• Which content formats drive the most visibility and engagement on LinkedIn• How to build trust through authentic outreach instead of spammy tactics• When LinkedIn premium may be worth considering for growthThis conversation is especially relevant for lawyers who want to turn their online presence into a practical business development tool. Rather than relying on generic marketing advice, the episode focuses on relationship-building, credibility, and consistent visibility—the three elements that help attorneys earn attention in a crowded market.Whether you’re trying to increase client inquiries, expand your referral network, or position your firm as a trusted authority, this episode offers a clear roadmap for using LinkedIn more strategically.More from Be-Picked:Free chapter of Left of Trust: https://www.leftoftrust.comTake the free Credibility Assessment: https://www.credibilitygenerator.comGet the book: https://www.leftoftrust.comWork with Andrew, or book him to speak: https://www.andrewcolsky.com#lawyers #attorneys #lawfirm #legalmarketing #lawpractice #AIsearch
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