Why Ownership Is the Only Metric That Matters Anymore

Making a Scene Presents - Why Ownership Is the Only Metric That Matters Anymore The New Scoreboard for Independent Music For most of the digital music era, artists were trained to chase numbers that looked impressive from the outside. Streams. Followers. Views. Likes. Shares. Monthly listeners. Playlist adds. Short-form video plays. The whole industry built a scoreboard around attention and then convinced artists that attention and success were the same thing. They are not. http://www.makingascene.org