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#250: Why Posting Every Day Isn't Getting You Coaching Clients (Do This Instead) episode artwork

Sep 9, 2026 23 min

#250: Why Posting Every Day Isn't Getting You Coaching Clients (Do This Instead)

from Make It Visible Hosted by Michelle Kuei

Posting is not marketing. If you're posting five times a week and still not getting paying clients, the problem isn't your frequency. It's that you don't have a plan. In this episode, I walk you through the exact 30-day plan to get your first and next paying client. Week by week. No new tools, no rebrand, no fixing your Instagram bio for the third time this week. Here's the thing. Coach A posts five times a week and hears crickets. Coach B posts twice a week and signs three clients. Same platform. Same effort. Different result. The difference is that every post has a job. Without a plan, every post becomes a brand new decision you're asking your audience to make. And confused people don't sign up. They don't even know what you're offering. What you'll walk away with: Why posting more isn't the fix. Twice a week with a plan beats daily with none. The full 30-day plan, week by week. One problem and one offer, then conversations, then proof your offer solves it, then the ask. The red carpet rule. Why jumping from one-on-one to workshop to masterclass every week kills all three. Resource mention in this episode: Free Diagnostic Tool Join the free 3 Part training to start your coaching biz Here Drop me a line and share your thoughts! About the host: I’m Michelle Kuei, a business and marketing coach for coaches. I’m a former pharmacist, a Certified Professional Coach through an ICF-accredited program, a certified copywriter, and a Top 15 Coach in Los Angeles. I make getting clients simple, whether you just got certified or you’ve been coaching for years. Subscribe & review: If this episode helped you, the best thank-you is a quick rating and review wherever you listen. 🐦 SOCIAL STUFF: Substack ➔ / dearcoach.substack.com Instagram ➔ /@coachmichellekuei Facebook ➔ / coachmichellekuei Linkedin ➔ / michellekuei Website ➔ michellekuei.com Book a strategy call with Michelle ➔ http://coachwithclients.co/strategycall

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Posting is not marketing. If you're posting five times a week and still not getting paying clients, the problem isn't your frequency. It's that you don't have a plan. In this episode, I walk you through the exact 30-day plan to get your first and next paying client. Week by week. No new tools, no rebrand, no fixing your Instagram bio for the third time this week. Here's the thing. Coach A posts five times a week and hears crickets. Coach B posts twice a week and signs three clients. Same plat...

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#250: Why Posting Every Day Isn't Getting You Coaching Clients (Do This Instead)

0:00 23:44

Chapters

  1. 0:00 Posting Is Not Marketing
  2. 1:23 Why Coaches Stay Stuck
  3. 6:00 Build Your 30 Day Client Plan
  4. 10:28 Weeks One And Two Actions
  5. 12:16 Weeks Three And Four Ask
  6. 14:38 The Planning System Behind Content
  7. 19:15 Recap And Next Steps

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This episode is 23 minutes long.

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This episode was published on September 9, 2026.

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