Why Relying 100% on Social Media for Your Business Is a Huge Mistake | The Making of Me episode artwork

EPISODE · Jul 15, 2026 · 34 MIN

Why Relying 100% on Social Media for Your Business Is a Huge Mistake | The Making of Me

from THE MAKING OF ME · host Aro Benaiah Kehinde

What if everything you've built on social media disappeared overnight — and you had nothing left?In this eye-opening episode of The Making of Me Podcast, Mark Newsome — marketing expert and business growth strategist — breaks down why relying exclusively on social media platforms like TikTok, LinkedIn, and Instagram could put your entire business at serious risk.🎯 In this episode, you'll discover:The critical difference between owning your audience and renting space on someone else's platformWhy email lists and blogs are the most powerful assets your business can ownActionable strategies to safeguard and grow your brand no matter what happens to your social accountsProven marketing approaches for nurturing relationships and building lasting leverageHow to future-proof your entrepreneurial journey against platform changes and shutdownsHard-won lessons on turning shoestring resources into repeat business and hidden profitsIf you're building your business on social media alone — this episode is the wake-up call you didn't know you needed.🔗 Check out more insights & free resources from Mark Newsome: https://www.youcanmarketonlinenow.com/📌 Don't forget to:👍 Like this video if it opened your eyes🔔 Subscribe so you never miss an episode💬 Comment below — Are you building your audience on owned or rented platforms? What's your strategy?#SocialMediaMarketing #EmailMarketing #MakingOfMePodcast #MarkNewsome #BusinessGrowth #Podcast #DigitalMarketing #AudienceOwnership #Entrepreneurship #MarketingStrategy #FutureProof #SmallBusiness #LeadGeneration #ContentMarketing #Motivation

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Why Relying 100% on Social Media for Your Business Is a Huge Mistake | The Making of Me

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