Why Storytelling Makes or Breaks Strategy
from The Accidental Marketer Podcast Hosted by Impact Planning Group
Too many B2B “stories” are just fact dumps. In this episode, we explore why real storytelling matters in strategy — and how to make your customer the hero, build around tension, and use emotion to make your message stick.
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Frequently asked questions
How long is this episode of The Accidental Marketer Podcast?
This episode is 18 minutes long.
When was this The Accidental Marketer Podcast episode published?
This episode was published on September 26, 2025.
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