EPISODE · May 28, 2026 · 10 MIN
Why Video Marketers Should Test 360-Degree Content
from Video Marketing with Fexingo: Short Form, Long Form, and Video-First Strategy · host Fexingo
In this episode, Lucas and Luna explore the untapped potential of 360-degree video for brand storytelling. They break down a real case: how a small travel brand used 360-degree content on YouTube to achieve a 40 percent higher click-through rate than standard flat video. The hosts discuss technical requirements, viewer behavior differences, and which platforms support 360-degree playback. They also cover how 360-degree video can create immersive product demos and virtual tours without a massive budget. If you're looking for a fresh format to differentiate your video strategy, this episode offers a concrete starting point. #360DegreeVideo #ImmersiveMarketing #VideoMarketing #Marketing #FexingoBusiness #BusinessPodcast #VirtualTour #YouTube360 #ProductDemo #VRMarketing #ContentStrategy #BrandStorytelling #EngagementRates #VideoFormat #MarketingTrends #LucasAndLuna #ShortForm #LongForm Keep every episode free: buymeacoffee.com/fexingo
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Why Video Marketers Should Test 360-Degree Content
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