Why We Are CANCELLING Black Friday (The "Purple Friday" Strategy)

from Becoming More with Dianna Kokoszka · host support3a

This holiday season, most of the world is slowing down, yet the top 1% of agents are just gearing up. In this special "Sneak Peek" episode of the Becoming More Podcast, Dianna Kokoszka invites you inside her private coaching room to challenge the idea that "optimism" is enough to save your business in 2025. We reveal why we are officially cancelling Black Friday to launch "Purple Friday" instead. If you are ready to trade hoping 2025 is a good year for actual commitment, keep listening. PURPLE FRIDAY SPECIAL OFFER: We are skipping the Black Friday "doom-and-gloom" for Purple Friday! Instead of buying more stuff or spending your holiday in lines, invest in your future. Get your ticket to Coaching Blitz 2026 in Austin, TX (April 13-15) for a massive discount limited time only. Secure your seat for under $1,000 (that's right saving $1500!) here: https://dynamicgrowthcollective.com/c... Takeaways: ☑️ The "One Client" Visualization: A Thanksgiving gratitude exercise to rewire your brain for abundance. ☑️ Optimism vs. Commitment: The mindset shift that separates hobbyists from CEOs. (Stop just "hoping" for a good year). ☑️ The "Reverse 100" Strategy: The exact tactic used by agents like Laura & Jason Burns to generate hundreds of inbound calls in a single day. ☑️ Marketing Myths: Why "Brand Awareness" is a waste of money if you don't have a Call to Action. Timestamps: 0:00 - Intro: Why we are cancelling Black Friday 0:31 - The "One Client" Gratitude Visualization (Do this tomorrow!) 02:00 - Purple Friday Announcement: Coaching Blitz 2026 Deal 06:50 - The Danger of Optimism vs. The Power of Commitment 08:20 - The Hummingbird Ventures Story (Finding Your "Why") 12:40 - Marketing Trap: Why "Information" doesn't sell 14:15 - The "Reverse 100" Strategy: How to get 500+ calls in one day 19:15 - Client Appreciation Party Ideas for December 32:10 - The 4 Storytellers: Which voice is running your business? RESOURCES: Join the Free Tuesday Q&A: https://us02web.zoom.us/meeting/regis... Get the Book: Becoming More by Dianna Kokoszka https://a.co/d/9xk1Kn9 The Hummingbird House Sober Living: https://www.thehummingbirdhouse.com/d... #RealEstateCoaching #DiannaKokoszka #PurpleFriday #Reverse100 #RealEstateMarketing #Commitment #Mindset #RealEstate2025 #CancelBlackFriday #podcast

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This episode is 35 minutes long.

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This episode was published on November 26, 2025.

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