Why 'Who Not How' is the Key to Business Growth episode artwork

EPISODE · Nov 5, 2025 · 11 MIN

Why 'Who Not How' is the Key to Business Growth

from Interview Connections | The Leading Podcast Booking Agency

In This Episode, You’ll Learn:What “Who Not How” means and how this simple mindset shift unlocks exponential business growth.Jessica’s early podcast story: how she quickly realized learning how to edit a podcast wasn’t a good use of time — and why hiring a WHO was a game-changer.The real reason Interview Connections scaled to seven figures (hint: it’s the hundreds of WHOs behind the scenes).If you’ve mastered your business but are ready to become known for your expertise, let Interview Connections be your WHO for podcast guesting. Book a discovery call now at https://interviewconnections.com/consult

Episode metadata supplied by the publisher feed · Published Nov 5, 2025

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