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Dec 11, 2025 16 min

Why You Get Ghosted After Sending a Proposal

from Make More Sales with Brooke Greening Hosted by Brooke Greening

Why You Get Ghosted After Sending a Proposal 📝 Episode Summary You finally sent the proposal. You felt good about it. Maybe even excited. And then… silence. 😶 In this episode of Sippin’ Matcha and Helping You Make More Sales, Brooke and Scott break down why potential clients go dark after receiving a proposal—even when the conversation seemed to go well. Spoiler alert: it’s not always about price or timing. Brooke shares three of the most common mistakes that lead to ghosting and how to fix them with a few small (but powerful) changes to your proposal process. If you’re tired of hearing crickets after putting in hours of prep, this episode is your go-to guide. ⸻ 📘 What You’ll Learn The #1 rule for sending proposals that actually get responses Why booking a follow-up meeting before you send a proposal is critical How to avoid splitting decision-makers—and what to ask instead Why making your proposal “all about you” actually turns people off How to make your client feel seen, understood, and ready to say yes ⸻ 🔗 Resources Mentioned 📝 Sales Conversation Assessment – Pinpoint where your sales process is breaking down (https://buildingmomentum.info/assessment) 📘 StoryBrand Framework – The proven messaging method Brooke uses in her proposals (https://marketingmadesimple.com/buildingmomentumresources) 📄 Your Daily Five PDF – Brooke’s daily rhythm for consistent, human-first sales (https://buildingmomentum.info/five) ⸻ 🗣️ Join the Conversation Tired of getting ghosted? Want help writing proposals that actually close the deal? Submit your question anonymously here: 👉 https://buildingmomentum.info/matcha ⸻ 🤝 Connect with Brooke on LinkedIn For more practical sales tips (and a few strong opinions on proposals), follow Brooke here: 🔗 https://linkedin.com/in/brooke-greening

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