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Nov 1, 2026 2 min

Why Your Campaigns Fail Before They Even Launch

from The Optimization Minute

Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! Most marketers focus on targeting, creatives, and budgets when launching a campaign. But what if the real problem starts long before your ads go live? In this episode, we explore why accurate conversion tracking is the foundation of successful paid search and paid social campaigns. You'll learn how tracking issues can impact optimisation, why platforms like Google Ads and Meta Ads depend on clean data, and the simple checks every marketer should perform before launching a campaign. If you've ever wondered why campaigns underperform despite good planning, this episode will help you understand what happens behind the scenes.

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Why Your Campaigns Fail Before They Even Launch

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How long is this episode of The Optimization Minute?

This episode is 2 minutes long.

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This episode was published on November 1, 2026.

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