Winnie Wong, Author & DEI Entrepreneurship Advocate, Singapore

Today’s episode is with a Singapore-based author, Winne Wong. Winnie is an educator and researcher and has had more than 10 years of corporate experience working with start-ups and tech companies.  Her ebook launches today on Amazon, 9 June 2023. If you love books, Winnie is offering her ebook as a gift to you at US$0.99 for the first 200 readers.  In this episode, we talk about her book, her book writing process, and her findings and key learnings from her book titled “You Don’t Have to Look the Part: How East Asian Women Thrive as Entrepreneurs”.  In her book, she writes about Melanie Perkins of Canva who took 3 years to fundraise and who wrote a note to keep herself going despite the initial rejections. She also recounts the story of Vicky Tsai, the founder of Tatcha who was told she didn’t look like a CEO and was asked to step down from the business she started.   We spoke about being the role models that we aspire to follow, we also spoke about doing something despite the fears and the humiliation of failing. Winnie took a year to write her book and even raised money through pre-orders. She has had to market the book too leveraging LinkedIn (she said Twitter and Instagram just weren’t her thing) and has found supporters for her book from people she knew and people she didn’t. Here’s a fun fact about Winnie: her parents are Malaysian.  For the full show notes and links, go to: WomenpreneurAsia.com This episode is brought to you by Redbox Studio.