Winning Comes From Good Partnership | Kris Dehnert | Dugout Mugs

Kris Dehnert is a serial entrepreneur and has been making money online since 2008. Having experience in multiple industries such as sports, hard goods, affiliate marketing, restaurants, apparel, consulting, cannabis, etc., Kris has a wealth of knowledge regarding business infrastructure, creative marketing, networking, and sales strategies. He is currently the CEO and co-founder of Dugout Mugs, which makes baseball bat barrels into collectible barware. Dugout is currently an Inc 5000 company for the past three years, surpassed $40 million in sales, distributed internationally, and is one of the fastest growing licensees in Major League Baseball.In This Conversation We Discuss:[00:45] Intro[02:00] The man behind the idea of Dugout Mugs[03:16] Reaching out to a potential business partner[04:28] Let the audience see the product for themselves[05:08] Using relevance to pique people’s interests [05:52] Catering to people’s behavior on social media[06:30] Partners don’t co-exist in the same lane[07:19] Showing what you can bring to the table as partner[08:33] Build to where you’re going[09:07] The importance of licensing for custom products[09:55] The power of networking[10:27] Cutting through the noise with paid ads[10:53] Getting & selling to as many customers as you can[11:28] Leveraging your email lists[12:15] Making the most out of UGC and reviews[16:57] Staying aligned with your morals and goals[17:54] The downside of being blinded by greed and money[18:19] Building and keeping a healthy work culture[19:47] Focusing on one task and outsourcing the rest[20:33] Reflecting on your skills & your role in the team[21:35] Doing what you like with the right people[22:24] Happiness over money [23:10] Defining what success means to you[24:22] Reflection & alignment makes decision-making easier[24:58] Where to check out Dugout MugsResources:Subscribe to Honest Ecommerce on YoutubePersonalized premium baseball bat-themed barware to enjoy the game dugoutmugs.com/Follow Kris Dehnert linkedin.com/in/krisdehnert/Schedule an intro call with one of our experts electriceye.io/connectTake your retail business to the next level today shopify.com/honestSign up for a one-dollar-per-month trial periodSchedule your free consultation with a Sendlane expert sendlane.com/honestIf you’re enjoying the show, we’d love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!