EPISODE · Jul 21, 2009 · 35 MIN
Women and their Online Habits
from Purse Strings · host WMR.FM
Jessica Hogue, research director at Nielsen Online, which delivers independent measurement and analysis of online audiences, advertising, video, consumer-generated media, word of mouth, commerce and consumer behavior. They discuss a study called Power Moms… a look inside the online habits of women of influence.
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