EPISODE · Mar 20, 2025 · 35 MIN
Would You Rather Game: Small Business Marketing Edition
from S.O.B. (Small Owned Business) Marketing · host The Seasoned Marketer
Cue the gameshow music! 🎶This week on the Small Owned Business (S.O.B.) Marketing podcast, Vivian and I are playing “Would You Rather” with marketing prompts. We explore marketing scenarios that a small business may face, such as choosing between mastering one social media platform or spreading efforts across multiple, slow growth versus going viral, and the effectiveness of influencer marketing versus building a loyal community. Let us know in the comments if you agree with other decisions - or if you think we are wrong! And go be the best S.O.B. you can be. 🫵 PLEASE REMEMBER TO FOLLOW AND LEAVE A 5 STAR REVIEW! Looking for one-on-one marketing advice but don’t want to pay crazy consulting costs? Join our 𝐒.𝐎.𝐁 (𝐒𝐦𝐚𝐥𝐥 𝐎𝐰𝐧𝐞𝐝 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬) 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐭𝐲! We meet up once a week over zoom to answer any marketing questions our community members may have. You will also have access to other marketing recourses, templates, courses, and a community of fellow S.O.B.’s! Learn more here: https://www.skool.com/sob _________________ Chapters: 00:00 Thank You For Listening & Please Leave a Review 03:46 Social Media Marketing Prompts 09:22 Influencer Marketing: One Big Shoutout vs. Loyal Community 13:46 Email Marketing vs. Instagram Marketing 16:10 Free PR vs. Sponsored Content: What’s More Effective 20:50 Time vs. Budget: The Marketing Dilemma 25:18 Hiring Decisions: Agency vs. In-House Marketing 29:11 Negative Feedback: Reviews vs. Comments 30:26 Marketing Tools vs. Outdated Marketing Tactics _________________ 𝐑𝐄𝐋𝐀𝐓𝐄𝐃 𝐂𝐎𝐍𝐓𝐄𝐍𝐓: “Give me 8 minutes, I’ll change the way you think about marketing” video: https://youtu.be/prsEuWKGiXw?si=-u4NoDOkA9nvI5nt 𝐒.𝐎.𝐁 (𝐒𝐦𝐚𝐥𝐥 𝐎𝐰𝐧𝐞𝐝 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬) 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐭𝐲: https://www.skool.com/sob _________________ If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://sobmarketing.com This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here: **Youtube: https://www.youtube.com/@TheSeasonedMarketer **Facebook: https://www.facebook.com/theseasonedmarketer **Instagram: https://www.instagram.com/theseasonedmarketer COLLABORATION REQUESTS TO: [email protected]
What this episode covers
Cue the gameshow music! 🎶This week on the Small Owned Business (S.O.B.) Marketing podcast, Vivian and I are playing “Would You Rather” with marketing prompts. We explore marketing scenarios that a small business may face, such as choosing between mastering one social media platform or spreading efforts across multiple, slow growth versus going viral, and the effectiveness of influencer marketing versus building a loyal community. Let us know in the comments if you agree with other decisions - or if you think we are wrong! And go be the best S.O.B. you can be. 🫵 PLEASE REMEMBER TO FOLLOW AND LEAVE A 5 STAR REVIEW! Looking for one-on-one marketing advice but don’t want to pay crazy consulting costs? Join our 𝐒.𝐎.𝐁 (𝐒𝐦𝐚𝐥𝐥 𝐎𝐰𝐧𝐞𝐝 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬) 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐭𝐲! We meet up once a week over zoom to answer any marketing questions our community members may have. You will also have access to other marketing recourses, templates, courses, and a community of fellow S.O.B.’s! Learn more here: https://www.skool.com/sob _________________ Chapters: 00:00 Thank You For Listening & Please Leave a Review 03:46 Social Media Marketing Prompts 09:22 Influencer Marketing: One Big Shoutout vs. Loyal Community 13:46 Email Marketing vs. Instagram Marketing 16:10 Free PR vs. Sponsored Content: What’s More Effective 20:50 Time vs. Budget: The Marketing Dilemma 25:18 Hiring Decisions: Agency vs. In-House Marketing 29:11 Negative Feedback: Reviews vs. Comments 30:26 Marketing Tools vs. Outdated Marketing Tactics _________________ 𝐑𝐄𝐋𝐀𝐓𝐄𝐃 𝐂𝐎𝐍𝐓𝐄𝐍𝐓: “Give me 8 minutes, I’ll change the way you think about marketing” video: https://youtu.be/prsEuWKGiXw?si=-u4NoDOkA9nvI5nt 𝐒.𝐎.𝐁 (𝐒𝐦𝐚𝐥𝐥 𝐎𝐰𝐧𝐞𝐝 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬) 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐭𝐲: https://www.skool.com/sob _________________ If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://sobmarketing.com This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here: **Youtube: https://www.youtube.com/@TheSeasonedMarketer **Facebook: https://www.facebook.com/theseasonedmarketer **Instagram: https://www.instagram.com/theseasonedmarketer COLLABORATION REQUESTS TO: [email protected]
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Would You Rather Game: Small Business Marketing Edition
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