Wow, Rhode Just Sold to E.l.f For $1 Billion

Get it, Hailey Bieber. New just dropped that E.l.f Cosmetics is acquiring Hailey Bieber's beauty brand, Rhode, for $1 Billion. We need to unpack how Rhode after just three years in business, and why this celeb brand took off when so many others flop. LINKS Get 25% OFF your first VistaPrint order using the code FFW25 at checkout: https://www.vistaprint.com Get the Female Founder World resource roundup https://femalefounderworld.beehiiv.com Become a Business Bestie subscriber: bestie.femalefounderworld.com Join the free Female Founder World group chat: https://apps.apple.com/us/app/female-founder-world/id6498234533 Learn more about your ad choices. Visit megaphone.fm/adchoices