【Wow！商業原來可以這樣搞】只想活下去！KKday變身小微組織，靠小老闆們賣包機、帝王蟹，起死回生

from 商周Bar · host 商業周刊編輯處

疫情重創旅遊業，也讓旅遊店商平台 kkday 營收只剩一成。當舊有商業模式失能時，他們選擇砍掉重練，過去按功能分類的部門，改成按旅遊主題分類的小微組織，讓員工當「小老闆」自負盈虧。攻跨界生意，從線上旅遊、生鮮商品，到嘗試從未想過的包機服務、跨境電商、小小 Youtuber 體驗營……等特色商品。短時間內成功將營收拉回五成、起死回生，甚至還能發放年終給同僚。他們成功的祕訣是什麼？小微組織拚內部再創業，會面臨哪些困難？啟動前又該注意哪些事項？ #商業周刊 #商戰 #Podcast √ 各種Podcast平台聽商周 linktr.ee/BWnet √ 聽不夠？這裡還有： reurl.cc/pyXZMx √ 訂閱商周Youtube，看精彩影片： reurl.cc/2g38mE √ 精彩報導e手讀，下載商周+ APP： reurl.cc/r8XZRZ -- ◆ 按讚商周Facebook，時刻掌握時事脈動： reurl.cc/KjDXQ9 ◆ 追蹤商周IG ，每天圖解幫你畫重點： reurl.cc/bRxGEy ◆ 商周Telegram，補給成功人生計畫： reurl.cc/Q3DWbq -- Hosting provided by SoundOn

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【Wow！商業原來可以這樣搞】只想活下去！KKday變身小微組織，靠小老闆們賣包機、帝王蟹，起死回生

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