WWDC 2021: How Apple is Changing Marketing for Medical Practices

At their annual Worldwide Developer Conference (WWDC), Apple announced several privacy-related changes to their software that will continue changing marketing for medical practices in the foreseeable future. In this episode of the DrMarketingTips Podcast, Corey and special guest Chad Rouch, Insight Marketing Group’s Digital Marketing Manager, break down what the privacy-focused changes mean for medical practice marketers and provide a quick recap of the event’s most relevant updates for listeners. Tune in to discover:How Apple’s focus on privacy may make tracking email open and click rates more difficult What new iOS features will unlock additional marketing opportunities for your practice When features like Private Relay and iCloud+ will launch for users