X Shifts Focus to Small Businesses Amid Disney and Apple ...

What this episode covers

X, previously known as Twitter, is embarking on a major strategic pivot to attract small to medium-sized businesses for advertising, in the wake of losing significant revenue from the exit of major brands like Apple, IBM, and Disney. This move comes as a direct response to these brands withdrawing their advertisements following owner Elon Musk's endorsement of an antisemitic post. The shift signifies an important recalibration of X's business model, focusing on creating a conducive environment for smaller businesses.

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How long is this episode of Elon Musk Podcast?

This episode is 5 minutes long.

When was this Elon Musk Podcast episode published?

This episode was published on December 4, 2023.

What is this episode about?

X, previously known as Twitter, is embarking on a major strategic pivot to attract small to medium-sized businesses for advertising, in the wake of losing significant revenue from the exit of major brands like Apple, IBM, and Disney. This move comes...

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