EPISODE · May 3, 2018 · 9 MIN
喜家德:餐饮界的华为
from 吴何《创业管理》案例
2000年,鹤岗人高德福已经在当地有了多家餐饮,有东北菜、海鲜酒楼、火锅店等业态,高德福认识到,这么多餐厅都只是生意,他需要找到一个可以专注下去的事业。经过思考,东北最适合也最适合标准化的品类就是饺子。今天,喜家德水饺已经拥有450家店面。在喜家德,所有饺子均为现包。按盘销售,价格相对较高。一盘饺子规定是360克,15个饺子,只允许2克以内的偏差。招牌产品虾三鲜水饺,虾仁需要手工挑选三次,韭菜要经过9道工序,鸡蛋要经过245秒的低温精炒,“馅料在低温23度的情况下才最好吃。”水饺的尺寸规定为8.5cm*3.5cm。饺子的形状则是喜家德独创的一字形水饺。参考教材《创业管理》吴何著《管理学原理》韩瑞著《战略管理》(第2版)李振福、孙忠著《现代企业管理》(第2版)吴何著
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喜家德:餐饮界的华为
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