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小店應否做 Branding...? episode artwork

EPISODE · Dec 17, 2020 · 16 MIN

小店應否做 Branding...?

from Marketing Forward 未來市野 · host IG: 90smarketing

Send us Fan Mail最近被一位顧客要求宣傳一段 Branding Video，起初並不看好廣告效果，而最後真的是慘敗收場。同時，我正閱讀一本叫做 “The 1-Page Marketing Plan" 的書，剛好有一小段提及關於小店應否做Branding Marketing。融合那位客人的經驗以及那本書作者的一些看法, 今集想跟大家討論 “小店應否做 Branding...?“ 這個問題。02:30 交代顧客Branding Video 的結果04:00 有些人會做Branding 的情況或想法06:24 作者提出小店應否做Branding - 原因一11:10 作者提出小店應否做Branding - 原因二

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