疫情持续2年了来看看服装行业都发生了哪些变化?(消费者习性、实体店、线上渠道等) episode artwork

EPISODE · Oct 21, 2021 · 21 MIN

疫情持续2年了来看看服装行业都发生了哪些变化?(消费者习性、实体店、线上渠道等)

from 时尚商业问题深度讨论(免费) | 冷芸时尚圈

疫情持续2年了,服装行业发生了哪些变化?受疫情影响的近两年时间,你的工作和疫情前对比发生了什么变化?个人的消费习惯是否有改变?时尚行业整体的业绩如何?出现了哪些新的机会,对于接下来的市场,又该如何应对呢?庄主:我以自己为例做了一个对比分析,我发现在疫情前后,我的购物习惯确实是出现了很大的变化。分享文章:提个问:阿里腾讯打通之后,到底利好了谁?分享文章:唯品会:多渠道深耕在线折扣零售,商业模式打造独特平台优势(图片来源:天风证券行业报告)唯品会对于有实力的卖家来说,还是一个值得合作的平台,可以清库存,冲销量,而且他实行的“JIT”模式,确实是减少了物流成本和货品损耗。 (图片来源:巨量算数,2021Q2)

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疫情持续2年了来看看服装行业都发生了哪些变化?(消费者习性、实体店、线上渠道等)

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