营销|「DTC Lab」一周年: 回顾、认知与反思 episode artwork

EPISODE · Apr 4, 2023 · 35 MIN

营销|「DTC Lab」一周年: 回顾、认知与反思

from A-Log|艾勇的声音日志

各位听众朋友大家好!上个月,中国乃至亚洲最具影响力的商业创意节金投赏(ROI Festival)在疫情的大背景下,非常不容易地坚持在上海举办了第15届活动。我所在的映天下也非常荣幸承办了金投赏历史上第一个DTC专场。我在开场的环节利用这个机会跟与会嘉宾分享了我经营「DTC Lab」这档播客节目的来龙去脉与心路历程,特别是与大量嘉宾对话以及自己借由这档播客算是践行DTC理念后的一些认识与反思。这期节目就是当天的现场收音,感兴趣,但是当天没有机会去到活动现场的听友,欢迎大家一起收听、互动,也作为我们自己这档节目开播一周年一个小小的纪念。这里也再次感谢所有参与、收听、支持我们「DTC Lab」的嘉宾和听友们,谢谢大家!新的一年,期待与大家继续前行。【主播】艾勇(新浪微博: @艾勇 ),BeyondPod发起人,播客「DTC Lab」主理人,映天下CEO【时间轴】01:29 致敬...去小宇宙查看完整单集简介在小宇宙查看该单集文稿

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营销|「DTC Lab」一周年: 回顾、认知与反思

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