You deployed AI in your contact center. Now what? (feat. Ryan Strategic Advisory) episode artwork

EPISODE · Jun 24, 2026 · 24 MIN

You deployed AI in your contact center. Now what? (feat. Ryan Strategic Advisory)

from Questions for now - Compelling perspectives on digital CX

On this episode, we look at where enterprise CX AI actually stands in 2026 — and why deployment and performance are not the same thing.The Enterprise CX AI: 2026 Global Survey, conducted by Ryan Strategic Advisory and commissioned by TELUS Digital, reached 815 enterprise CX decision-makers representing 19 industry verticals and organizations with annual revenues ranging from $10M to over $5B. Among its findings: AI-assisted agent interactions, where an agent handles the conversation while AI tools surface information, suggestions and automations in real-time, are now the dominant model, leading in six of the seven functions the survey measured.But there’s more to the story. Only 32% of organizations have AI-powered quality assurance in place, meaning nearly seven-in-ten of the surveyed organizations are running AI-assisted operations at a volume their quality assurance infrastructure likely can't keep pace with.Meanwhile, CX budgets are largely holding or growing, with 40% of enterprises reporting increased AI investment heading into 2026 and nearly 50% holding steady. At that level of commitment, the question shifts to whether what's been deployed is performing to the level that's expected.Peter Ryan, president and principal analyst at Ryan Strategic Advisory, and Erin Walker, global vice president of CX AI at TELUS Digital, approach the question from two complementary vantage points — the survey data and the delivery floor. Together, they cover where the enterprise market stands on CX AI.Show notesDownload the Enterprise CX AI: 2026 Global Survey conducted by Ryan Strategic Advisory and commissioned by TELUS Digital: https://www.telusdigital.com/insights/customer-experience/resource/enterprise-cx-ai-2026Learn more about CX Strategic Assessments from TELUS Digital: https://www.telusdigital.com/solutions/cx-consulting

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You deployed AI in your contact center. Now what? (feat. Ryan Strategic Advisory)

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