EPISODE · Dec 13, 2022 · 30 MIN
You Get a Sub-Brand, YOU Get a Sub-Brand | Episode 28
from Auto Buyers Guide Podcast · host Auto Buyers Guide
Brian joins Alex this week to talk about the sub-brand trend, where automakers create families out of popular model lines. Toyota tried and failed with the Prius, Land Rover tried and massively succeeded with the Range Rover. GM seems to be considering going all-in with Camaro, Corvette and Escalade sub-brands. Should that be considered overkill, or are brands like Jeep and Ford onto something with this? Podcast theme by Brian Roskelly. This episode's music provided by: Tell Me by LiQWYD https://soundcloud.com/liqwyd Creative Commons — Attribution 3.0 Unported — CC BY 3.0 Free Download / Stream: http://bit.ly/3FdVTLA Music promoted by Audio Library https://youtu.be/telMC7ADrDA
What this episode covers
Brian joins Alex this week to talk about the sub-brand trend, where automakers create families out of popular model lines. Toyota tried and failed with the Prius, Land Rover tried and massively succeeded with the Range Rover. GM seems to be considering going all-in with Camaro, Corvette and Escalade sub-brands. Should that be considered overkill, or are brands like Jeep and Ford onto something with this? Podcast theme by Brian Roskelly. This episode's music provided by: Tell Me by LiQWYD https://soundcloud.com/liqwydCreative Commons — Attribution 3.0 Unported — CC BY 3.0Free Download / Stream: http://bit.ly/3FdVTLAMusic promoted by Audio Library https://youtu.be/telMC7ADrDA
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You Get a Sub-Brand, YOU Get a Sub-Brand | Episode 28
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