You own your marketing budget, your marketing budget doesn’t own you

from Put That Coffee Down · host FreightWaves, Kevin Hill

Kevin welcomes FreightWaves own Sr. Digital Marketing Executive, Joe Hendrix, on this episode to talk about marketing trends for 2023. They talk about what marketing costs are and what falls more into the operational budget. Plus, we all know marketing drives sales, so why is marketing the first line item cut even before a downturn hits. Follow Put That Coffee Down on Apple Podcasts Follow Put That Coffee Down on Spotify More FreightWaves Podcasts Learn more about your ad choices. Visit megaphone.fm/adchoices

Episode metadata supplied by the publisher feed · Published Dec 15, 2022

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You own your marketing budget, your marketing budget doesn’t own you

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