you.talk #19 | Ein Traum aus Blech, Emotionen und Versicherung (Marcel Neumann)

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Ein Traum aus Blech, Emotionen und VersicherungIn der neunzehnten Folge des you.talks sprechen Ingolf Putzbach und Oliver Lang mit Marcel Neumann, CSO & CPO von OCC, über: OCC: die Erfinder der Oldtimer-Versicherung. Was macht der Assekuradeur und was bieten er seinen Kunden? Marcel erklärt, was OCC so besonders macht. Den Unterschied zwischen einer Oldtimer-Versicherung und einer "normalen" KFZ-Versicherung. Wenn man ein "fahrbares Kunstwerk" hat, wie sollte es versichert sein? Die Zukunft der Oldtimer-Community: Wie künstliche Intelligenz, E-Autos und neue Modelle sie beeinflussen. Die Küstentrophy, soziale Medien, und Oldtimermessen. In welche Kanäle wird das Marketingbudget geleitet und wie effektiv ist es für diese Branche? Ein "Sneak Peek" auf das nächste Projekt von OCC. Stichworte: Community, emotionale Versicherung, neue Märkte.

Episode metadata supplied by the publisher feed · Published Oct 20, 2023

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In der neunzehnten Folge des you.talks sprechen Ingolf Putzbach und Oliver Lang mit Marcel Neumann, CSO & CPO von OCC, über die Erfinder der Oldtimer-Versicherung, den Unterschied zwischen einer Oldtimer-Versicherung und einer "normalen" KFZ-Versicherung und vieles mehr...

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you.talk #19 | Ein Traum aus Blech, Emotionen und Versicherung (Marcel Neumann)

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This episode was published on October 20, 2023.

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