Your Book is Your Best Marketing Asset - A Conversation with Kristen White

Send us Fan MailA lot of mission-led business owners dream of writing a book. They imagine the big advance they will receive from their publisher, the tours, the publicity, the book signings.Alas, those days are over my friends. Today anyone can put their content into the world and this has changed the publishing industry forever.But I have good news for those of you who have written books or aspire to write books.You don’t need your book to become a bestseller in order to grow your business and gain a following. You just need to learn how to use your book as the wonderful marketing asset it actually is.In my conversation with Kristen White of Orange Cat .. she shares her game plan for how she helps her clients earn (a lot) more money, create raving fans, and become a known expert in their field.Learn more about Kristen and her work at Orange Cat Content | Kristen White Media.If you find the Marketing Root Work podcast valuable, please become a subscriber! My mission is to change the way small business owners market themselves and it’s very important to me that I reach as many people as possible.