EPISODE · Jul 28, 2025 · 2 MIN
Your Clients Don’t Care About Your Canva Template (Marketing Mondays)
from Estheticians in Business · host Allyson Steinberg
Your clients don’t book because you have the prettiest Canva template—they book because you show them you can solve their problem. 💡 In this Marketing Monday episode, I’m sharing why perfection is overrated, what your clients actually care about, and how to create content that builds trust and connection (without spending hours tweaking graphics).If you’ve been overthinking your posts, this is your permission slip to keep it real.Why “pretty posts” don’t equal more bookingsWhat your clients are really looking for when they scrollSimple content ideas that build trust fastWhy “done” beats “perfect” every single timeShare something real this week:A quick client tipA review or testimonialA selfie from your treatment roomA behind-the-scenes momentPost it without overthinking or over-designing it.Did this give you a little confidence boost? Screenshot this episode, tag me @estheticiansinbusiness, and tell me your biggest “done > perfect” win this week!
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Your Clients Don’t Care About Your Canva Template (Marketing Mondays)
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