Your Happy Customers Aren't Referring You - Here's Why
from Contractor Marketing Tips And Tricks Hosted by Footbridge Media
Your happy customers say they'd refer you. Most of them never actually do. That gap is costing you the cheapest, warmest leads you'll ever get. In this episode, we break down the research behind why satisfied customers stop short of referring a contractor, why rewards programs alone don't fix it, and the simple email system that closes the gap without you having to remember a thing. Why 83% of satisfied customers say they'll refer you, but only 29% actually follow through The two real reasons referrals slip through the cracks, and why neither one is about the quality of your work Why referral rewards and incentive programs fall flat when a customer has already forgotten you exist The simple three-touch email system that does the asking for you, automatically Why referred leads close about 30% better and stick around longer than leads from any other channel Full text associated with this episode: https://www.footbridgemedia.com/marketing-tips/referral-marketing-for-contractors --- Get more leads and improve your business with help from Footbridge Media - https://www.footbridgemedia.com/get-started Claim your 100% FREE Marketing Stuff From Footbridge Media - https://www.footbridgemedia.com/free --- Podcast by Footbridge Media - A marketing agency with 20+ years of experience exclusively helping contractors and home service providers just like you.
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