Your Patients Love You. So Why Are You Broke?

Does being a great physical therapist actually hold you back from becoming a successful business owner?What should physical therapists focus on to effectively market and grow a new mobile or niche practice?If you had zero marketing budget, would you hustle or stay stuck?Join us for a special crossover session, "The Breakfast Club," originally recorded on PT Pintcast. I'm your host, Dave Kittle, alongside Jimmy McKay, Director of Communications at Mount Sinai Hospital and Anthony (Tony Maritato) Maritato, a seasoned physical therapist, private practice owner, and online business entrepreneur.Tune in to PT Pintcast on YouTube for Physical Therapy Conversations connecting busy PTs to their profession here. In this episode, we cover:[00:53] The Reality of Being a Business Owner vs. a Great PT[01:40] Marketing Challenges for Physical Therapists[03:31] Key Marketing Questions for PTs[06:04] Effective Marketing Strategies and Tips[09:24] Urgency in Marketing and Business[12:10] Practical Marketing Advice and Personal Experiences[18:44] Community-Based Marketing Approaches[25:38] High Urgency Solutions[30:07] The Doorman Dilemma[36:51] Nike's New Strength Studio Concept[38:42] Steal This Strategy[44:42] Challenges and Opportunities in Group Fitness for PTs[47:17] Successful PT Clinic Models[50:41] The Future of Neuro Rehab[57:28] Marketing Tips for New PT Business OwnersDo you want to pick Dave’s brain? Ask him a question about practice valuations, offers, or potential partnerships? Click this link and book a call with him on Clarity: https://clarity.fm/davekittle/expertise/physical-therapy-merger-acquisitions-valuations-healthcare-marketing-salesConnect with Dave on:Email: [email protected] Instagram: @davekittleLinkedIn: https://www.linkedin.com/in/davekittle/ orCall (646)-781-8884LinkedIn: https://www.linkedin.com/in/davekittle/ orCall (646)-781-8884 Hosted on Acast. See acast.com/privacy for more information.